Accomplished executive with a proven track record in technology, logistics, and sustainable agriculture. I began my career in tech with Groupon, rapidly ascending to become the youngest regional CEO and establishing Groupon Middle East as the fastest-growing and second-most profitable entity globally. Leveraged expertise in rapid scaling at Delivery Hero, launching the premium food delivery concept in the UAE in just five weeks. Further honed leadership and strategic skills at Rocket Internet, successfully relaunching and exiting two businesses.
Currently serve as the Founder and CEO of Greener Crop, a company focused on enabling sustainable and regenerative agricultural practices. Under my leadership, Greener Crop has expanded its operations across the United States and multiple countries in the Middle East, emphasizing data-driven solutions to advance sustainable farming and rural development.